Privacy & Cookie Policy

Effective Date: October 20, 2025
Last Updated: October 21, 2025
Company: Tumelo, Inc. dba Sonoma Lavender Co.
Email: customercare@sonomalavender.com

1. Overview
Sonoma Lavender Co. (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase from us.

We operate from California and sell products throughout the United States and Canada, excluding regions subject to data protection laws we do not currently support, such as the European Union (GDPR jurisdictions), the United Kingdom (UK GDPR), and other regions with similar data export restrictions.

By visiting our site, you agree to the terms of this Privacy Policy.

2. Information We Collect
We collect information in several ways when you interact with our website or purchase products:

a. Information You Provide Directly:
- Contact details such as your name, email address, billing and shipping address, and phone number.
- Payment information such as credit card details (processed securely by third-party payment processors).
- Account information if you create a customer account.
- Communications you send us, such as customer service inquiries or product reviews.

b. Information Collected Automatically:
- Device and browser information, IP address, and approximate location.
- Usage data such as pages visited, time spent, and referring website.
- Cookies and similar technologies to remember preferences and improve your shopping experience.

c. Information from Other Sources:
- We may receive limited information from our marketing partners (e.g., Google, Meta, TikTok) to improve advertising relevance and measure campaign performance.

3. How We Use Your Information
We use your information to:
- Process and fulfill your orders.
- Communicate with you about your purchases, account, or customer service inquiries.
- Send marketing emails or newsletters (you may unsubscribe at any time).
- Improve our website, services, and product offerings.
- Detect, prevent, or address fraud or security issues.
- Comply with legal and tax obligations.

4. How We Share Information
We do not sell your personal information. We may share limited data with trusted service providers who help us operate our business, including:
- Payment processors (such as Shopify Payments or Stripe).
- Shipping carriers and fulfillment partners.
- Marketing and analytics providers (e.g., Google Analytics, Meta Ads).
- IT and website hosting providers.

All service providers are required to protect your information and use it only for the services they provide to us.
We may also disclose information if required by law or legal process, to protect our rights or customers, or in connection with a merger, acquisition, or sale of assets.

5. Your Privacy Rights (California Residents)
Under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), California residents have the right to:
- Know what categories of personal information we collect and how we use it.
- Access and request a copy of the personal information we hold about you.
- Request deletion of your personal information, subject to legal exceptions.
- Opt out of the sale or sharing of your personal data (we do not sell or share data).
- Correct inaccurate information.
- Limit use of sensitive personal information, if applicable.

You may exercise these rights by emailing us at customercare@sonomalavender.com. We will verify your identity before processing any request.
We do not knowingly collect or sell personal information of individuals under 16 years of age.

6. Canadian Users
If you reside in Canada, your personal information is collected, used, and disclosed in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA).

You have the right to access and correct the personal information we hold about you and to withdraw consent for its continued use, subject to legal and contractual limitations.
To make such a request, please contact us at customercare@sonomalavender.com.
We process your data in the United States, where privacy laws may offer a different level of protection than in Canada. By using our website, you consent to this cross-border transfer.

If you are unsatisfied with our response, you may contact the Office of the Privacy Commissioner of Canada (www.priv.gc.ca) for further information.

7. Data Retention and Security
We retain your personal information only as long as necessary to fulfill the purposes described in this policy or as required by law.
We use reasonable administrative, technical, and physical safeguards to protect your information. However, no online system can guarantee absolute security.

8. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to:
- Enable site functionality (such as shopping cart and checkout).
- Remember user preferences.
- Analyze site traffic and performance.
- Deliver relevant advertising.

We rely on Shopify’s built-in cookie management tools to handle consent and cookie functionality. You can control cookie settings through your browser preferences.
Our cookies and analytics tools may process data on servers located outside Canada, including in the United States.
Our site honors Global Privacy Control (GPC) signals sent by supported browsers.
Our site does not respond to older “Do Not Track (DNT)” signals, which are no longer standardized or widely supported.

9. Children’s Privacy
Our website and products are intended for adults. We do not knowingly collect information from anyone under the age of 16. If we become aware that we have inadvertently collected such information, we will delete it promptly.

10. Links to Other Websites
Our website may contain links to other websites not operated by us. We are not responsible for their privacy practices. Please review their policies before submitting any personal information.

11. Changes to This Policy
We may update this Privacy Policy periodically. The “Effective Date” above reflects the most recent version. We encourage you to review this page occasionally to stay informed about our practices.

12. Contact Us
If you have any questions, concerns, or requests related to this Privacy Policy or your personal information, please contact us:
Sonoma Lavender Co.
420 Tesconi Circle
Santa Rosa, California 95401 USA
Email: customercare@sonomalavender.com